To date, LinkedIn has allowed a small, editorially selected group of “Influencers” like Richard Branson, Bill Gates and Barack Obama to publish their thoughts and advice to its network as long-form blog posts. Now, that changes, as LinkedIn prepares to open up access to its publishing platform to all 277 million users on its network.
The company says the rollout is staged, with initial access arriving for some 25,000 English language users of LinkedIn, with a worldwide reach planned for a couple of months from today, give or take.
“One of our big, strategic bets for the company is for LinkedIn to become the definitive, professional publishing platform,” says Ryan Roslansky, Head of Content Products at LinkedIn. “We do this because we want LinkedIn to be the place where members can become productive, successful professionals – not just when you’re trying to find a job, or search for another…
View original post 524 more words